How to Sync Custom Item Types in Wrike

Custom item types in Wrike can help you expand your project management workflows for a much wider range of use cases. Here's how to include them in your flows.

In this article:

Unito's Wrike Sync now allows users to fully integrate and sync your custom item types (CITs) with other tools, opening a world of possibilities for better reporting, and more robust integrated workflows.

Wrike Custom Item Type

Understanding CITs in Wrike

  • Task Types: These function as to-do lists within projects, ideal for smaller work items.
  • Project Types: Designed for larger, complex work with multiple tasks, perfect for initiatives requiring sub-tasks or phases.

Both custom item types in Wrike offer basic fields, allow for custom field creation, and can have unique workflows associated with them.

Here's how to create custom item types in Wrike.

How to set up custom item types for Wrike Sync

  1. Connect your tools as you would in any flow. Wrike Sync Connect
  2. Choose a flow directionWrike Sync flow direction
  3. Include your custom item type in your rules - if you only want to sync data based on your CITs.
    1. Syncing from Wrike to another tool: add the CIT as a rule. Wrike Sync rules
    2. Syncing from another tool TO Wrike: Under your list of actions, add a rule to "Set default custom item type to" your chosen CIT. 
      Wrike Sync rules 2
  4. Customize your field mappings as necessary so that the details of your Wrike CIT are included in the flow. In the example below, our CITs are linked to Jira issue types.  Wrike Sync fields

Popular use cases for syncing custom item types

Here are just a few examples of the different use cases you can apply for your CITs with Wrike Sync:

Use case

Details

Connectors

Contact syncing

  • Build contact repositories
  • HR Candidate profiles
  • Employee profiles
  • Lead lists

Hubspot

Salesforce

Outlook

Google Contacts

Documentation

Create knowledge base articles or documentation lists

  • Legal reviews
  • Blog articles
  • Internal processes

Confluence

Notion

Airtable

Opportunities

Leverage Wrike as a CRM

Hubspot

Salesforce

Tickets

Ticket escalation

ServiceNow

Zendesk

Jira Service Management

Development

Recreate an Epic/Story/Issue structure

JIRA

GitHub

GitLab

Bitbucket

Forms

Form fills are registered into PM tool

  • Online HR applications
  • Leads from marketing campaign
  • Tickets

Jotform

Typeform

SurveyMonkey

What else can you do with Wrike custom item types?

Syncing your Wrike CITs with Unito doesn't just streamline workflows. It allows for: 

  • Enhanced Reporting: Access all your data in Wrike's native reporting to uncover deeper insights.
  • AI Integration: Provide your AI tools with well-structured data, enabling better recommendations and intelligent automation opportunities.
  • Powerful Automations: Use Wrike's built-in automation features to take action on synced data, streamlining repetitive tasks and boosting efficiency.

Got feedback? Submit a Unito feature request to let us know what you'd like to see in the next update to our Wrike integration.